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Health Promotion Board -

Lunar New Year Greeting Stickers

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Our agency was tasked to create a series of videos targeting at Gen X and Millennials with 4 local celebrities, each with a different target crowd. The objective of the campaign is to encourage people to download the Lunar New Year greeting stickers.

Creative Director - Walter Tan

Production Agency - Assemblyclan

Celebrities - Desmond Tan, Ben Yeo, Chantalle Ng, Edwin Goh